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  • Jo Moseley

A Conversation with Cadi Lambert - British Canoeing #ShePaddles, SUP Leadership + Wild Swimming

I'm thrilled to welcome Cadi Lambert to the podcast. Cadi has been hugely instrumental in my own SUP journey over the last 2 years. I was honoured to work with her during my year as a British Canoeing #ShePaddles Ambassador. I'm grateful I can thank her publicly on the podcast.

You can listen to the podcast here.

This episode was recorded in December 2020 when Cadi was running the #ShePaddles programme at British Canoeing. Cadi had been working for British Canoeing for 5 years and had had a very significant impact on brining more women and girls into paddlesports. This is a programme to encourage more women + girls into paddlesports and develop their leadership + coaching roles.

#ShePaddles has a number of elements:

a) The 10 Women's Paddlesports Ambassadors who share a love of paddling across their social media and blogging.

b) A Sport England funded programme to develop a 100 women and girls as coaches and leaders across the country in clubs.

c) the Women's Paddling Community, a 2500 strong community on Facebook where women can support each other, make new friends and build their confidence.


In this episode, we talk about:

  • how the #ShePaddles programme helped increase the numbers of women joining British Canoeing since its beginning 5 years ago when the figure was 27% female membership. In 2020 40% of the new members joining British Canoeing were women.

  • why it is important to join BC for your Waterways License - allowing access to 4500 kms of waterways, providing insurance + supporting campaigns such as Clear Access Clear Waters environmental work.

  • the Paddles Up Training Opportunities and Go Paddling website + resources available at British Canoeing.

Cadi's personal journey:


On a personal level, Cadi is happiest when out running the trails with her dog Brew Dog, or wild swimming in a cold lake with friends. Nature has been a huge influence in her life and helped her through the death of a partner to suicide and the loss of her Mum to cancer last year.


Her desire to chase positivity and help others find theirs has led her to qualifying as a Life Coach and she plans to use the outdoors, alongside coaching to create positive change in people's lives now she has left British Canoeing.


Cadi first tried SUP many years ago but thought it was only something to be done at the beach - not great for someone living in Nottingham! She now loves to head out with friends for a SUP on the local rivers and canals. She hopes to live by the sea one day! You can find Cadi at: An Adventurous Girl and Shine Life Coach. Instagram: @anadventurousgirl and @shinelifecoach


You can listen to the podcast episode here.



Thank you for listening! I hope you enjoy this episode as much as I did recording it and have learned some more about Cadi, the #ShePaddles programme and British Canoeing. She really is a huge inspiration and I hope you will continue to follow her adventures and work. If you have any questions please get in touch! My email is thejoyofsuppodcast@gmail.com and our Instagram is @thejoyofsuppodcast_. Follow #thejoyofsuppodcast on Twitter and Instagram too. On Facebook we are TheJoyofSUPPodcast. The website www.jomoseley.com Wishing you sunshine and joy and thank you for joining us. See you soon, Jo x

Please always remember to put safety first and be responsible for getting the right advice for your training, body and where and how you SUP. This podcast can't replace professional advice. The podcast was recorded in December 2020 before Lockdown 3 in the UK.

NB Cadi mentions the death of her partner to suicide.


All photos copyright Cadi Lambert


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